Full
Brand Identity
Our Full Brand Identity is built for startups preparing to launch, scale-ups raising their next round and consumer brands ready to stand out. With voice and tone, brand guidelines, and social templates, you’ll have a complete identity designed for growth and scale.
*No package is set in stone! We meet you where you are at to ensure you get what you need.
Interested in our
Full Branding
process?
We believe any project we do is a collaborative effort between all party’s involved. We bring the expertise and creative firepower, you bring the vision. Together we’ll shape a brand system that is ready to grow with you.
Discovery & Moodboarding
We start with a discovery call to unpack your vision, audience, and goals. From there, we refine your brand strategy by sharpening your value proposition and mapping how you stand out against competitors. Next, we create a moodboard that considers your competitors, connects with your customers, and captures your aesthetic preferences. This gives us a strong foundation and a clear visual direction to build on.
Logo & Brand Sheet
Once the direction is set, we explore logo concepts that align with your vision and strategy. We sketch, test, and refine until we’ve found the right fit. Alongside your logo, you’ll receive a brand sheet that brings the identity to life with some colours, typography and mockups. This makes it easy to see how your brand will live in the real world.
Brand Identity Guidelines
With your logo approved, we dive deeper into building a brand system that keeps everything consistent. We create clear brand guidelines covering logo use, colours, and typography, along with the dos and don’ts that protect your identity as it grows. These guidelines also define and strengthen your unique visual language by adding elements like illustrations, patterns, or iconography where needed. We also shape your brand’s voice and tone so your messaging stays as sharp and consistent as your visuals. Together, it all ensures your brand speaks one clear, consistent language.
Brand Toolkit Delivery
With your brand system complete, we design ready-to-go templates that make rolling out your identity simple and consistent. These include 4–6 custom social media templates, built in Photoshop or Canva, based on the key content pillars defined in your strategy. We design your templates to get attention, spark conversation, and keep your brand looking polished from day one.
Discovery & Moodboarding
We start with a discovery call to unpack your vision, audience, and goals. From there, we refine your brand strategy by sharpening your value proposition and mapping how you stand out against competitors. Next, we create a moodboard that considers your competitors, connects with your customers, and captures your aesthetic preferences. This gives us a strong foundation and a clear visual direction to build on.
Logo & Brand Sheet
Once the direction is set, we explore logo concepts that align with your vision and strategy. We sketch, test, and refine until we’ve found the right fit. Alongside your logo, you’ll receive a brand sheet that brings the identity to life with some colours, typography and mockups. This makes it easy to see how your brand will live in the real world.
Brand Identity Guidelines
With your logo approved, we dive deeper into building a brand system that keeps everything consistent. We create clear brand guidelines covering logo use, colours, and typography, along with the dos and don’ts that protect your identity as it grows. These guidelines also define and strengthen your unique visual language by adding elements like illustrations, patterns, or iconography where needed. We also shape your brand’s voice and tone so your messaging stays as sharp and consistent as your visuals. Together, it all ensures your brand speaks one clear, consistent language.
Brand Toolkit Delivery
With your brand system complete, we design ready-to-go templates that make rolling out your identity simple and consistent. These include 4–6 custom social media templates, built in Photoshop or Canva, based on the key content pillars defined in your strategy. We design your templates to get attention, spark conversation, and keep your brand looking polished from day one.
Frequently Asked Questions
Got any questions?
We got the answers
What are brand guidelines and why do I need them?
Brand guidelines set your standard and become the shared language that reinforces your brand’s core purpose. They outline how your logo, colours, typography, and voice should be used. Consistency builds trust, and trust builds connection. Guidelines turn your identity into a professional system customers can rely on.
What kind of social media templates can I get?
We base your templates on your goals. Whether you’re building a community, showcasing a product, or just testing the waters, we’ll design 4–6 templates that give you a strong starting point to hit the market with a bang!
What if I don’t like the first direction?
That’s why we start with strategy and moodboarding. You’ll see the direction early, so by the time we design the logo and variations, it already feels like “you.” Plus, we include two smooth rounds of revisions to fine-tune things.
Do I own the rights to the logo and brand assets?
Yes, 100%. You’ll fully own your logo and brand assets once the project is complete and paid for. We may showcase parts of the work in our portfolio (even early explorations) unless we’ve signed an NDA beforehand. If confidentiality is required, we’ll stick to the agreed terms, no questions asked.
What do I need to prepare before starting?
Bring what you’ve got! It can be a rough idea, market notes, or even a Pinterest board full of inspiration that resonates with you. We also encourage sharing any competitor research or inspiration you’ve collected. Don’t stress if it’s not polished because that’s what we’re here for.